Palmetto Launches New Enterprise Software Platform to Speed up Residential Clean Energy and Rooftop Solar Adoption – AltEnergyMagazine


-First-of-its-kind platform will function underneath new enterprise unit led by group of trade veterans with enterprise gross sales and SaaS expertise
-Enables company companions to promote clear energy options to residential clients via their current gross sales channels

Palmetto, the main clear energy expertise firm, right this moment introduced the launch of a brand new enterprise platform providing that makes it simpler for shopper manufacturers, utilities, and different enterprise companies to supply clear energy options to their shoppers.

“In today’s economy, managing a company’s environmental impact and carbon footprint is no longer just about meeting ESG standards, but will have a growing impact on business models with the onsets of decarbonization goals, energy transition incentives, and other climate policies. Our new Clean Energy Software Platform gives businesses a single, comprehensive solution in this new reality,” stated Christopher Kemper, CEO of Palmetto.

Operating underneath a newly launched software program and knowledge centered enterprise unit, Palmetto’s Clean Energy Software Platform will companion with organizations that already serve residential shoppers, comparable to actual property growth and mortgage firms, shopper lenders, home enchancment retailers, electrical utilities, and monetary companies platforms. The enterprise enterprise unit will assist its companions and shoppers obtain web zero decarbonization targets, enhance buyer lifetime worth, and put together them to enter the clear energy markets, significantly as new insurance policies and laws, such because the Inflation Reduction Act, makes renewables a sexy enterprise phase and shopper providing.

Kemper continued, “In the same way Shopify provides everything you need to start a business – procurement, inventory management, marketing, payments, shipping/logistics – Palmetto is extending its offering to enterprises, enabling businesses and retail platforms alike to sell clean energy products and solutions. This will not only significantly expand Palmetto’s footprint to end consumers, but in doing so, accelerate clean energy adoption across the country.”

Palmetto’s enterprise options are anticipated to speed up the corporate’s already robust progress trajectory. In the second quarter of 2022, Palmetto’s complete income was up 138% YoY, pushed by robust solar gross sales progress of 145% YoY.

Palmetto’s Clean Energy Software Platform

Palmetto makes it straightforward for people, small companies, and now giant companies to entry and develop within the clear energy economic system. For instance, within the occasion of rooftop solar, Palmetto’s clear energy platform provides one end-to-end, digital resolution for every little thing a shopper wants from training, solar potential estimates, design, engineering, and financing the rooftop system, procuring the panels and different provides, figuring out and contracting certified installers, facilitating allowing and inspection, and offering service and upkeep for the lifetime of the product.

For shoppers, this expertise removes the friction sometimes related to a rooftop solar buy or comparable large-scale home installations. For Palmetto’s enterprise companions, they’re able to entry the quickly rising clear energy market with out the burden of understanding native market necessities, integrating with utility interconnection processes, or constructing a nationwide achievement community. In addition, Palmetto’s Energy Intelligence Platform, a SaaS product for companies, helps enterprise companies assess the solar potential of markets, phase native communities by solar potential and do buyer concentrating on, and even mannequin the energy utilization and solar potential on the constructing degree utilizing proprietary, excessive decision, geospatial 3D LiDAR expertise.

To each the client and vendor, Palmetto can function as a white labeled resolution, which allows the enterprise to take care of their model belief and shopper loyalty. The firm has already initiated partnerships with main enterprises, together with Exelon, Energy Trust, Enerflo, and Commonwealth Edison.

Kemper added, “Residential clean energy can be a tough business to break into, and we believe today’s U.S. rooftop solar adoption – only ~3% of U.S. homes – is largely indicative of the disjointed and difficult customer experience. By making solar adoption as easy and seamless as buying a new home appliance, Palmetto is uniquely positioned to accelerate clean energy adoption at a time when the world needs it most. We are enabling sellers to do what they do best – lead generation and selling products – while Palmetto handles the rest.”

New Leadership Additions

In conjunction with the formation of the brand new enterprise unit, Palmetto has assembled a world-class workforce of enterprise and SaaS executives, together with:

Lisa Rockefeller, Executive Vice President of Corporate Sales

Benjamin Black, Executive Vice President of Platform Engineering

Dana Bowlin, Senior Vice President of Fulfillment Platform

Tiffany Menhorn, Vice President of Utility Solutions

Phil Schrieber, Senior Director of Corporate Sales

Dan Schultz, Senior Director of Corporate Sales

In her new position, Rockefeller is targeted on driving income progress via progressive go-to-market and commercialization methods. She will lead a workforce centered on constructing relationships with enterprise and utility companions who’re dedicated to driving the adoption of renewable energy applied sciences throughout North America. She brings greater than a decade of enterprise gross sales management within the clear tech trade, most not too long ago at Enel X, a worldwide chief in energy transition options.

Rockefeller stated, “Solar is one of the easiest ways people can blunt their personal contribution to climate change and is becoming more affordable than ever before. Yet, the mass adoption curve has been handicapped by the high-friction, high-cost constraints of the existing solar sales model. Palmetto has created an unrivaled platform to accelerate the transition to renewable power and knock down barriers to entry for consumers. I am excited to help leading organizations in North America catalyze the shift to renewable energy through strategic partnerships with Palmetto and our world class team of change-makers.”

Details on Palmetto’s Enterprise Solutions

Palmetto will supply partnership constructions which can be greatest fitted to every enterprise:

Referral and Reseller Partnerships. Help enterprise companions launch new choices and promote solar to their current clients with a turnkey, end-to-end resolution

Recurring Platform Subscription Partnerships. Access to Palmetto’s Energy Intelligence Platform™ for enterprise companies and electrical utilities seeking to plan and mannequin techniques to attain web zero targets, educate shoppers on their solar potential, and drive market-level and energy effectivity solar achievement objectives.

Executive Vice President of Energy Intelligence, Eduardo Berlin, stated, “Utilities and energy providers across the country are amidst a much-needed modernization, including the ability to track, measure, and use data to make smarter decisions on behalf of themselves and their customers. Palmetto’s Energy Intelligence Platform uses proprietary technology to provide accurate, context-aware, customized, and actionable data to corporate partners. The user experiences are intuitive, providing insights via detailed information and compelling visual feedback. Our deep technology group works with expansive proprietary data sets that can readily be transformed into a sustainable clean energy action plan.”

For the 78 million U.S. households that do not but personal or lease a solar energy system, Palmetto provides a seamless, nationwide achievement community, servicing householders with native gross sales and set up specialists to advance the clear energy economic system in communities throughout the nation. Palmetto’s Energy Intelligence Platform™ simulates and fashions the solar potential and energy load profiles for 84% of rooftops within the U.S., together with native necessities for 130+ utility service areas, plus demographic, market and constructing degree knowledge.

About Palmetto

Palmetto believes that entry to scrub energy sources is a proper, not a privilege. They make it simpler and extra reasonably priced for householders to supply their energy from renewables like solar power. Palmetto allows manufacturers coming into or rising inside the residential clear energy market to generate new income streams and set up/develop their decarbonization objectives for continued impression and progress via their Clean Energy Software Platform. The Charleston-based firm was awarded Most Forward-Thinking Contractor by Solar Power World in 2022. Palmetto’s Get-Solar, Give-Solar program supplies underserved communities throughout sub-Saharan Africa with entry to scrub energy. Palmetto is a triple backside line, totally distributed firm with teammates all through the United States. For extra info, please go to


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